In part two of this three-part blog series, Richard Burcher highlights some of the key things that law firms are guilty of doing which damages trust between them and clients. In the first part, Richard suggested that one of the…

Is marketing necessary if a law firm can generate strong internal referrals? Sue Bramall argues that it is. We’re all familiar with referrals in in a range of contexts; ‘refer a friend and get 20% off your next magazine subscription’,…

In the most recent episode of Simon Tupman’s The Law Chat series, he discussed how traditional law firm practises can transform themselves into a successful modern legal business with Lucy Dickens. You can watch the full episode by clicking here …

In part one of this three-part blog series, Richard Burcher shares his observations on what firms and their clients are currently doing to damage the relationship and destroy trust when it comes to legal pricing. A major law firm recently…

If you have decided to hire an external copywriter to support your lawyers, unless your firm employs one or has a team of professional support lawyers, how do you go about finding a good legal copywriter? More importantly, how do…

In the latest instalment of Simon Tupman’s Law Chat series, Simon chats with renowned author, analyst and forecaster, Jordan Furlong about the challenges ahead for the legal services industry/profession, for firms and for individual lawyers, especially the young generation. You…

Are you providing too much background, in your legal case reports? Or not enough context and leaving the reader mystified?  Sue Bramall, marketing consultant at Berners Marketing looks at a formula for case law reports proposed by US lawyer and…

Validatum kicks off its 2021 blog series with a fresh new format, but an all too familiar problem… What follows will for many of you, be the tortured reality of day-to-day legal practice. In the course of strategising a solution…

Business development is an important skills for any ambitious solicitor, but unless you are planning to make a career switch into full-time marketing, which skills does the ambitious lawyer really need?  Law Consultancy Network member Sue Bramall outlines the...

Is your legal marketing team looking for some recognition for the great work that your law firm has been doing over the past year? You may want to consider whether you stand a chance of winning a legal award. The…