The science of price sensitivity – yep, it’s a thing (first published on Validatum)

One of the many shortcomings in our current approach to pricing legal services is the preoccupation with merely pricing the job. While at face value this would appear to be all that is required, it is in fact only...

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Legal marketing lessons from Ed Sheeran on Desert Island Discs (first published on Legal Futures)

You could hardly go into a public place over the summer without hearing Ed Sheeran on the airwaves. He is one of the most successful musicians ever – once holding nine spots in the top 10 singles chart, a...

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Podcast now available: Knowledge sharing starts with trust

A podcast interview with Hélène Russell by Ari Kaplan of Reinventing Professionals, discussing the importance of trust and networks for knowledge sharing. Some knowledge is complex, such as the knowledge from experiences which informs our tactical decision-making in legal matters.…

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Leading Legal Pricing Experts Launch AI-Powered Pricing Tool

Legal pricing experts Burcher Jennings and Validatum have today announced a ‘game changing partnership’ with cutting-edge legal tech firm Neota Logic set to disrupt the world of legal pricing for the benefit of clients and firms. The partnership is...

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Why don’t lawyers do what you ask them to do? (first published on Legal Futures)

In an article first published on Legal Futures, Simon McCrum explores why lawyers do not do what the firm needs them to do and recommends action to take to ensure that the policies and procedures put in place are...

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Webinar: 2 November 2018, Knowledge Management – A Guide for Law Firms

A 1-hour webinar aimed at those new to knowledge work, including new knowledge lawyers, professional support lawyers, practice development lawyers and knowledge managers and those thinking of new ways to support their law firm’s efficiency and effectiveness. It will consider…

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Workshop: 24 October 2018, KM: The Scores, TLT LLP, London

Einstein could well have had measuring the ROI of knowledge and learning projects in mind when he said “Not everything that counts, can be counted.” This afternoon workshop gives you a practical guide to measuring the value of your...

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Knowledge Loss – can you afford it? (first published on Legal Futures)

Law firms sell solutions to clients’ problems based on the combined knowledge of staff. People will always move on, but can you afford to lose their knowledge when they go? If not, what can you do to minimise the...

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Course: 27 September 2018, ‘KM: The Works’, TLT LLP, London

A day-long foundation course in knowledge management for professional services. Ideal for professional support lawyers and those with new responsibilities in know how. Learn about fundamental theories of knowledge and knowledge systems, and the practical, commercial application of common tools…

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Managing marketing – hot potato or high performance team? (first published in Managing for Success by the Law Society)

Many small firms struggle to get the resourcing of their marketing right and find themselves with a revolving door of staff which can frustrate their marketing strategy and may be costly in recruitment fees. Sue Bramall draws on her experience…

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